The Fullerton Bay Hotel Singapore
Agency: Reading Room
Role: Design and Art Direction
Creative Direction: Ferdi Wieling
Front-end Engineer: Kent Kadim
The Fullerton Bay Hotel is one of the premier hotels in Singapore. We helped redesigned their website to showcase and elevate their offerings through impactful visual storytelling.
Content is always supported by bold photography of the hotels interior and features. It highlights key information that lead users to explore more information and lead them to a purchase
A persistent navigation designed for ease of use and encourage users to explore the website.
Encouraging exploration
The content near the footer lists inviting information about what to expect or other things to do the in hotel and around its vicinity may offer.